Research
Do you want to reach an audience that is looking for a nice but meaningful holiday, develop a new campaign or do you need a fresh set of eyes to look at an idea for a responsible tourist experience? Purpose Lab will dive right in to your research question and will present the results and a research based advice in a personal, positive and hands on way.
The experts of Purpose Lab will shine their light on your case in a confidential or open setting, depending on what you prefer. Research from A to Z, presented in a research report, a personal session, an inspirational trip or a vision for the future. If desired, the lab can translate the results to a campaign, a presentation or an event.
Tailor-made research and advice
RESEARCH + ADVICE
Having a case researched by an external expert can give some clear insights. Purpose Lab looks at cases in a broad way, together with her network of experts, from a qualitative and quantitative point of view. Travel needs are mapped from social developments. You will also get insight in the way companies, governments and travelers themselves use this already. Depending on the case, we will translate the insights to conclusions, a hands on briefing or for example an interactive workshop.
SUITABLE FOR
Determination of strategy
Validate new concepts
Concept development
Conscious Travel Trends research
RESEARCH
Purpose Lab is specialized in responsible travel. Traveling in a sustainable way is a hot topic with fast developments. Especially the ecological impact of traveling is getting a lot of attention at the moment. While the positive effects of traveling for the health of the traveler and the effects on sociological and economical grounds are also very relevant. You can download the compact version of the Conscious Travel Trends research done by Purpose Lab for free. Want to know more about the trends or learn how to use them? Contact us for tailor-made research, a lecture or a workshop.
SUITABLE FOR
Determination of strategy
Validate new concepts
Concept development